The US Army is strategically utilizing TikTok to engage Gen Z for recruitment, despite security concerns surrounding the ...

Known for posting shirtless gym photos and promotions for energy drinks, Kelly’s feed shifted in July when he appeared in full Army combat gear.

The Guardian published an article highlighting criticism an influencer received for posting an ad campaign with the U.S. Army ...

The difficulty of recruiting the U.S. Army’s next generation has become not only one of the biggest challenges for the future of the force, but also perhaps its biggest political football. Yet ...

Discover how the US Army is harnessing the power of TikTok and Instagram influencers to attract Gen Z candidates and increase ...

The U.S. Army is turning to sponcon to reach Gen Z. Steven Kelly, who has more than 1.3 million Instagram followers, ...

U.S. Army recruitment is "going like gangbusters," with an expected 81,000 new people expected to sign up, Army Secretary Christine Wormuth said this week.

Residents of California’s Central Coast, specifically in the Santa Barbara area, will now find it easier to join the Army ...

The Army missed its 2022 recruiting goals by 25%the other three branches will enter 2023 behind on their targets, causing speculation of a military restructure.

U.S. Army senior leaders recently launched the new Army People Strategy, and they made it clear this week that recruiters play a vital role in ensuring the Army has the right people in place to ...

The U.S. Army will likely not meet its recruiting goals for this year citing the tight labor market and higher wages from private companies.

The US Army is now projecting that for the next two years it will massively fail to recruit as many troops as it hoped, falling short by nearly 40,000 new recruits, according to the latest ...